7 Questions You Need To Answer Before You Restart Your Business
Create A More Durable And Valuable Business Instead!
1:00 pm Pacific Time
Traditional strategy says to focus on your customers, but if there is anything crisis teaches you, it is how fickle some customers can be. Another option is to try and sell your way out of it. But sell the wrong products and services, and you risk sucking up all of your available cash and time without adding much long-term value to your company.
A better strategy is to create a vision for the business you want, rather than rebuilding the company you had. There are seven essential questions that you need to answer so you can spot the gaps between where you are and where you want to be. Ignore them, and you’ll be running on a treadmill to nowhere.